Kool Sailboat – 1971 Marketing Genius
In 1971 Kool Cigarettes sold sailboats. About 18,000 were made. It was one of the most unique marketing campaigns at the final days of the Mad-Men era.
Marketing
Finding Fun in Michigan
In 1971 Kool Cigarettes sold sailboats. About 18,000 were made. It was one of the most unique marketing campaigns at the final days of the Mad-Men era.
