This is an early 1900s advertising postcard for Goebel’s Malt Extract, showing kids playing “doctor” — a little “patient” resting while the pint-size physician makes a house call beside a bottle of the product. Goebel was a major Detroit brewer, and “malt extract” was often marketed then as a wholesome tonic, especially for families. Sets like this leaned on a simple message: if the doctor recommends it, it must be good for you.
Do you remember older relatives talking about malt extract — or seeing Goebel advertising around Detroit and beyond?
#MichiganHistory #DetroitHistory #VintagePostcard #GreatLakesHistory #OldAds
